Press Creative, Planning And Buying Services for Media Agencies

We invest over £30 million a year in press advertising because it's proven to work for our clients. Now let us make it work for yours.

Partner with The Press Department and we'll develop a profitable new sales channel for your clients and a profitable new media channel for your agency with zero additional risk or investment.

Why Press is more
relevant than ever...

Press remains relevant because, in a tumultuous world of fake news, fake imagery and fake video, it remains trusted by its readers. Consumers pay good money for the publications they read.

They are invested in the newspapers and magazines they engage with. National newspapers and consumer magazines continue to deliver:

Reach

Premium Content

Unrivalled Engagement

Impact

Influence

High ROI

Especially among the highly affluent 50+ age group

Why partner with
The Press Department?

The Press Department are the UK’s largest specialist press agency. No single agency both creates and places as many ads. We use the very latest research and data plus 40 years’ experience to guide our creative and planning.

LEARN MORE ABOUT THE COMPANY...

Why does press
advertising continue
to be so successful
at driving sales and
building brands?

1. IT’S TRUSTED

People trust the newspaper they pay to read and that includes the ads.

2. IT’S IMPACTFUL

Large sizes, premium positions, creative formats – all generate impact.

3. IT’S ENGAGING

Newspaper readers like to read and they engage fully with the paper they paid for.

4. IT’S WELL TARGETED

Whether targeting the mass-market, mid-market or up-market, newspapers offer cost effective access to a 45+ audience with money to spend.

5. IT’S AUDITED

circulation figures are strictly audited – as an advertiser you know exactly what you are paying for.

About us...

The Press Department was born from a recognition that there is a generation
of media and marketing professionals whose news and information comes
almost exclusively from online sources at the exclusion of printed newspapers
and magazines. A lack of familiarity with these printed media has inevitably
led to a lack of appreciation of the persuasive power of the printed word or
image.

The Press Department has been set up to offer media agencies specialist press
creative, planning and media buying. Its parent company is Lavery Rowe, the UK’s
largest independent press agency. Established over 40 years ago, Lavery Rowe
accounts for nearly 10% of the UK’s press advertising by volume

Lavery Rowe is proud to be an employee owned company.

Registered office 69-71 Newington Causeway, London SE1 6BD. Incorporated in England No. 1481734 VAT Number: 354326658

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can we help?

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